← What we fix Own the Season

Five hundred past clients doing nothing

They already paid you once and liked it. Nobody has spoken to them since.

What's actually happening

Five hundred past customers, and what happens to them. The branch underneath is what you buy instead.

Left to right

THREE YEARS You invoice 500 people Every one let you dig up their garden.
FINAL INVOICE The conversation ends Thank you, lovely job, goodbye.
THE SPLIT Nobody speaks to them again No sealing note, no phase two.
MARCH The list sits there Nobody has opened it since last spring.
THE YEAR The warmest list you own Doing nothing at all.
EVERY SEASON You buy strangers instead Sixty dollars a name.
MEANWHILE They hire someone else For the kitchen you both talked about.
if nobody works it

Top to bottom

THREE YEARS You invoice 500 people Every one let you dig up their garden.
FINAL INVOICE The conversation ends Thank you, lovely job, goodbye.
THE SPLIT Nobody speaks to them again No sealing note, no phase two.
if nobody works it
EVERY SEASON You buy strangers instead Sixty dollars a name.
MEANWHILE They hire someone else For the kitchen you both talked about.
MARCH The list sits there Nobody has opened it since last spring.
THE YEAR The warmest list you own Doing nothing at all.

Meanwhile you are paying for leads. Strangers, at sixty dollars a name, while the warmest list you will ever own sits in a database nobody has opened since March.

What it costs you

Five hundred people who already paid you once.

You are renting strangers while the warmest list you own sits idle.

500 Past clients, all of whom liked the work enough to pay for it.
$60 What you pay for a cold name while that list does nothing.
10 jobs What two percent of the list is worth, at no lead cost at all.

How we fix it

Same five hundred names. Two or three useful notes a year, sent without you writing them.

Left to right

SETUP Your list gets loaded Everyone you have ever invoiced.
ANNIVERSARY Sealing reminder goes out On the anniversary of the build.
THE SPLIT Phase two follow-ups To anyone whose quote had work you never did.
SEASON Referrals follow Warm people know warm people.
NEXT YEAR The list pays again Cheapest work in the business.
FEBRUARY A spring note goes out Before the season, while calendars are empty.
SAME INBOX Replies land with everything else You answer them between jobs.
THIS SEASON Two percent come back Ten jobs you did not have to buy.
two or three notes a year

Top to bottom

SETUP Your list gets loaded Everyone you have ever invoiced.
ANNIVERSARY Sealing reminder goes out On the anniversary of the build.
THE SPLIT Phase two follow-ups To anyone whose quote had work you never did.
two or three notes a year
FEBRUARY A spring note goes out Before the season, while calendars are empty.
SAME INBOX Replies land with everything else You answer them between jobs.
THIS SEASON Two percent come back Ten jobs you did not have to buy.
SEASON Referrals follow Warm people know warm people.
NEXT YEAR The list pays again Cheapest work in the business.

The automation

Database reactivation

Your own list gets worked on a schedule, without you writing anything.

  • Everyone you have invoiced gets loaded into one list
  • Sealing and maintenance reminders go out on the anniversary of the build
  • Phase two follow-ups go to anyone whose quote mentioned work you did not do
  • A spring note goes out before the season, while calendars are empty
  • Replies land in the same inbox as everything else

It is the cheapest work in the business, and almost nobody in this trade does it.

What it doesn't fix

It won't manufacture demand

Someone who had their whole garden done last year is not buying another one.

It won't fix bad records

If your list is half duplicates and missing surnames, cleaning it is the first job, and we do that with you.

And it doesn't license you to message people constantly

Two or three useful notes a year is the line, and crossing it costs you the list.

Which plan it's in

Own the Season, the top tier, where the calendar work lives.

See pricing →

Work the list you already own

Thirty minutes. We look at your phone, your site and your follow-up, and tell you where the jobs are going.

Book a free 30-minute call →